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Promotional decisions using mathematical models
Author: Robinson, Patrick J. ; Becknell, James C. Series: Marketing Science Institute books series Publisher: Allyn and Bacon, 1967.Language: EnglishDescription: xvi, 330 p ; 24 cm.Type of document: BookNote: Includes bibliographies| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
|
Europe Campus Main Collection |
HF5438 .P78
(Browse shelf) 000115109 |
Available | 000115109 |
Total holds: 0
Includes bibliographies
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