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Marketing research: text and cases

Author: Boyd, Harper W. ; Westfall, Ralph L ; Stasch, Stanley FPublisher: Irwin, 1981.Edition: 5th edLanguage: EnglishDescription: xiv, 693 p. ; 25 cm.ISBN: 0256025304Type of document: BookNote: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HF5415.2 .B65 1981
(Browse shelf)
000063069
Available 000063069
Total holds: 0

Includes bibliographical references and index

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