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Succeeding in China

Series: Lessons learned Publisher: Fifty Lessons, 2010. ; Harvard Business Press, 2010.Language: EnglishDescription: 95 p. ; 19 cm.ISBN: 9781422139875Type of document: Book
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HC500.42 .C4 S83 2010
(Browse shelf)
001272024
Available 001272024
Total holds: 0

Digitized

Succeeding in China Contents I. Tom Doctoroff Living in China 2. Eric Tarchoune Entering the Chinese Market 3. Carl H. Hahn Take Risks to Enter New Markets 4. Burkhard Welkener Choose the Right Mix of Local and Foreign Partners 5. Michael Dell, interviewed by Mark Thompson The Opportunities and Challenges of Working in China 6. John Northen Losing Face 7. Tom Doctoroff The Three Imperatives of Doing Marketing in China I 7 13 19 23 29 35 8. Yuehong Fu Developing Economies Call for Decisive Change g. Dr. William K. Fung Evolving Your Business Model 10. Eric Tarchoune Create an Environnent to Retain Your People 11. John Northen Loyalty to Employees 12. Tom Doctoroff The Challenge of SelfExpression 13. Dr. Victor K. Fung Extending the Supply Chain 14. Ying Yeh SayingYes to Change About the Contributors Acknowledgments 71 65 59 53 47 41 75 81 93

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