Succeeding in China
Series: Lessons learned Publisher: Fifty Lessons, 2010. ; Harvard Business Press, 2010.Language: EnglishDescription: 95 p. ; 19 cm.ISBN: 9781422139875Type of document: BookItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Europe Campus Main Collection |
HC500.42 .C4 S83 2010
(Browse shelf) 32419001272024 |
Available | 32419001272024 |
Digitized
Succeeding in China Contents I. Tom Doctoroff Living in China 2. Eric Tarchoune Entering the Chinese Market 3. Carl H. Hahn Take Risks to Enter New Markets 4. Burkhard Welkener Choose the Right Mix of Local and Foreign Partners 5. Michael Dell, interviewed by Mark Thompson The Opportunities and Challenges of Working in China 6. John Northen Losing Face 7. Tom Doctoroff The Three Imperatives of Doing Marketing in China I 7 13 19 23 29 35 8. Yuehong Fu Developing Economies Call for Decisive Change g. Dr. William K. Fung Evolving Your Business Model 10. Eric Tarchoune Create an Environnent to Retain Your People 11. John Northen Loyalty to Employees 12. Tom Doctoroff The Challenge of SelfExpression 13. Dr. Victor K. Fung Extending the Supply Chain 14. Ying Yeh SayingYes to Change About the Contributors Acknowledgments 71 65 59 53 47 41 75 81 93
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