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City Telecom: how David took on Goliaths in the telecom infrastructure race

Author: Fang, Lily Hua INSEAD Area: FinancePublisher: Fontainebleau : INSEAD, 2010.Language: EnglishDescription: 10 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: A young, start-up telecom company has to decide whether or not to undertake a massive investment in telecom infrastructure, given significant uncertainty in the technology and the market potential.Pedagogical Objectives: (1) To allow students to use analytical frameworks (such as NPV) to analyse investment decisions under uncertainty, and also to appreciate the issues beyond the NPV calculations; (2) To illustrate successful entrepreneurship in a highly competitive market; and (3) To illustrate the way in which a firm’s competitive strategy, investment decisions and financing capabilities are intricately inter-related.
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Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>

A young, start-up telecom company has to decide whether or not to undertake a massive investment in telecom infrastructure, given significant uncertainty in the technology and the market potential.

(1) To allow students to use analytical frameworks (such as NPV) to analyse investment decisions under uncertainty, and also to appreciate the issues beyond the NPV calculations; (2) To illustrate successful entrepreneurship in a highly competitive market; and (3) To illustrate the way in which a firm’s competitive strategy, investment decisions and financing capabilities are intricately inter-related.

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