INSEAD Library

Digitized

Starting From Scrap An Entrepreneurial Success Story Contents Prologue ................................................................................... viii 1 The Lay of the Land ................................................................ 1 2 To Do a Common Thing Uncommonly Well............................... 8 3 Hartwell Pacific Is Born ......................................................... 12 4 Starting from Scrap .............................................................. 23 5 China 101 ............................................................................. 34 6 Hartwell Hits Its Stride .......................................................... 47 7 Branching Out ...................................................................... 54 8 Stepping on a Land Mine and Surviving ................................. 63 9 The Root of the Tree ............................................................... 72 10 The Rebirth of Hartwell ....................................................... 83 11 Joint ad-Ventures ............................................................... 95 12 A Little Cloak and Dagger ................................................. 105 13 A Quest for Global Domination .......................................... 120 14 Typhoon Season ............................................................... 133 15 Don't Do Business with Friends Unless You Are Prepared to Lose Them ..................................................... 145 16 Fixing Malaysia ................................................................. 153 17 Hartwell Pacific's Indonesian Vacation................................ 163 18 Thank You, Mr. Bentley .................................................... 174 19 The School of Hard Knocks: Another MBA.......................... 184 20 Mr. and Mrs. Greer ........................................................... 196 21 Young Entrepreneur of the Year ........................................ 200 22 Getting Back on the Growth Track ..................................... 207 23 Hooking a Marlin .............................................................. 219 24 Negotiations Get Serious ................................................... 228 25 A Walk in the Park ............................................................ 236 Epilogue ........................................................................................................... 243 Acknowledgments ............................................................................................ 245