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Exploring the links between international business and poverty reduction: a case study of Unilever in Indonesia

Author: Clay, Jason Publisher: Oxfam, 2005. ; Novib Oxfam, 2005. ; Unilever, 2005.Language: EnglishDescription: 124 p. : Graphs ; 28 cm.ISBN: 0855985666Type of document: BookBibliography/Index: Includes bibliographical references
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD2755.5 .C53 2005
(Browse shelf)
Available 001258127
Total holds: 0

Includes bibliographical references


Exploring the Links Between International Business and Poverty Reduction: A Case Study of Unilever in Indonesia Contents Acronyms and abbreviations 7 Foreword: Oxfam 8 Foreword: Unilever 10 Executive summary 12 1 Introduction 23 Why Oxfam and Unilever began this project 23 What is this research about? 25 Methodology 26 The context of the research project 30 Assessing the impact of Unilever Indonesia 33 The structure of the report 35 2 The impacts of Unilever Indonesia at the macro-economic level 37 Setting the context: the 1997-98 financial crisis 37 Unilever's organisation and recent performance in Indonesia 38 UI's response to the financial crisis 44 Key insights 46 3 The employment impacts of Unilever Indonesia 48 Employment in Indonesia 48 UI's employment impacts 51 Key insights 59 4 The value chain from supply to distribution 60 Supplier companies 62 Producers of raw materials 67 Kecap Bango sweet soy sauce: from farm to fork 68 The distribution chain 74 Supporting employment and value generation in UI's value chain 78 Key insights 84 5 Low-income consumers in the marketplace 87 The fast-moving consumer-goods (FMCG) market in Indonesia 88 What exactly does UI sell? 88 Who buys UI products? 89 Access to UI products 89 Why do people buy UI products? 92 The role of promotion and advertising 94 Meeting or creating needs? 96 Key insights 99 6 UI's wider impact in the community 101 Corporate community involvement 101 UI's influence on the business sector and government 103 Key insights 104 7 Conclusions 106 Content: lessons learned from the research project 107 Process and partnership: lessons learned from working together 111 Feedback from the external reference group 114 The way forward 115 Notes 116 References and sources 119 Appendix 1: The project team 121 Appendix 2: UI product list, 2003 123

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