Inside Steve's brain: business lessons from Steve Jobs, the man who saved Apple
Author: Kahney, Leander Publisher: Atlantic Books, 2009.Language: EnglishDescription: 294 p. ; 20 cm.ISBN: 9781843549123Type of document: BookBibliography/Index: Includes bibliographical references and indexItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Asia Campus Main Collection |
HC100 .J63 K34 2009
(Browse shelf) 900198363 |
Available | 900198363 | |||
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Europe Campus Main Collection |
HC100 .J63 K34 2009
(Browse shelf) 001198054 |
Available | 001198054 |
Includes bibliographical references and index
Digitized
Inside Steve's Brain Contents Introduction 1. Focus: How Saying "No" Saved Apple 2. Despotism: Apple's One-Man Focus Group 3. Perfectionism: Product Design and the Pursuit of Excellence 4. Elitism: Hire Only A Players, Fire the Bozos 5. Passion: Putting a Ding in the Universe 6. Inventive Spirit: Where Does the Innovation Come From? 7. Case Study: How It All Came Together with the iPod 8. Total Control: The Whole Widget 174 221 240 68 107 150 1 15 45 Acknowledgments Notes Index 269 271 285
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