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Inside Larry and Sergey's brain

Author: Brandt, Richard L. Publisher: Portfolio, 2009.Language: EnglishDescription: 244 p. ; 18 cm.ISBN: 9781591842767Type of document: BookBibliography/Index: Includes index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HC100 .G66 B73 2009
(Browse shelf)
Available 900196994
Book Europe Campus
Main Collection
Print HC100 .G66 B73 2009
(Browse shelf)
Available 001253641
Total holds: 0

Includes index


Inside Larry and Sergey's Brain Contents Acknowledgements v Introduction: The World's Librarians 1. Arbiters of Cyberspace 19 2. Accidental Entrepreneurs 37 3. Controlled Chaos 52 4. Larry and Sergey's Corporate Vision 69 5. Advertising for the Masses 89 6. A Heartbreaking IPO of Staggering Genius 112 7. The China Syndrome: Google as Big Brother 126 8. What About Privacy? 144 9. The Ruthless Librarians 156 10. The Google Cloud 172 11. Google, the Telephone Company? 198 12. Thinking Beyond Search: The World's Problems, Real and Fanciful 214 Notes 229 Index 235

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