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The Changing face of management in Thailand

Author: Andrews, Tim ; Siengthai, SununtaPublisher: Routledge 2009.Language: EnglishDescription: 322 p. ; 23 cm.ISBN: 9780415443326Type of document: BookBibliography/Index: Includes index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HD28.44 .T4 T44 2009
(Browse shelf)
900196222
Available 900196222
Total holds: 0

Includes index

Digitized

The Changing Face of Management Thailand Contents List of figures List of tables List of contributors Preface Acknowledgements Map Part I -- Introduction xi xiii xv xxi xxiii xxiv 1 3 3 4 5 6 7 15 16 16 18 20 25 27 29 29 30 32 34 37 41 45 46 48 52 1 Introduction TIM G. ANDREWS · Introduction · Background · Rationale · Structure and style · Content: chapter previews · Disclaimer 2 Business in Thailand: An overview STEPHEN FROST AND GREG WATKINS · Introduction · The foundations: family and hierarchy · Developmental challenges · Opportunities and challenges for the future Part II -- Macro-management Forces 3 Political backdrop: 1997-2008 KULLADA KESBOONCHOO-MEAD AND APIRUX WANASATHOP · Introduction · Historical development · The 1997 crisis and the neo-liberal agenda · The rise of Thaksin · The consolidation of power · Bureaucratic reforms · Thak sinomics · Thaksin and neo-liberalism · The fall of Thaksin · Thai politics after Thaksin 4 Sociocultural context KHONGPHU NIMANANDH AND TIM G. ANDREWS · Introduction · From the outside in: etic dimensions of culture · From the inside out: emic dimensions of culture · General sociocultural characteristics · Language and social interaction · Business etiquette · Corruption in business · Concluding remarks · Appendix 5 Tourism CLEMENS BECHTER · Introduction · The tsunami effect · Environmental challenges · Medical tourism · IT and tourism · MICE · Implications for tourism development · Conclusions Part III -- Managerial Functions 57 57 58 67 71 74 80 83 85 89 92 92 99 100 101 105 106 108 109 113 6 Human resource management: Future trends 115 SUNUNTA SIENGTHAI, DECHA DECHAWATANAPAISAL AND NATENAPHA WAILERDSAK · Introduction 115 · Economic and social development 1987-2007 117 · Current HRM practices 118 · The challenges ahead 125 · Conclusion 140 7 Marketing in Thailand: Design, aesthetics and superstition CLEMENS BECHTER AND TIM G. ANDREWS · Introduction · Service and product design · Branding · Conclusion 146 146 148 151 158 8 Credit risk management practices of Thai commercial banks: Pre- and post-Asian crisis XIAOHUI WANG AND JOHN C.S. TANG · Introduction · Overview of the Asian financial crisis · Key risks facing banks (and their risk management practices) · Conclusion · Appendix Part IV -- Management Issues 9 The modernization of Thai state-owned enterprises UTHAI TANLAMAI · Introduction · Typology of state enterprises · Privatization · Motivation for modern management · Enterprise risk management · Challenges and opportunities · Appendix 10 Corporate governance SUNDAR VENKATESH · Definition and overview · Corporate ownership in Thailand: a review of literature · Corporate governance in Thailand: a review of literature · Corporate governance reforms initiated by the Stock Exchange of Thailand · Conclusions 11 Corporate women managers NATENAPHA WAILERDSAK · Introduction · Participation of women in the workforce · Participation of women on corporate boards · Case studies · Conclusion 12 E-communication TIM G. ANDREWS AND DONYAPRUETH KRAIRIT · Introduction · Evolution of e-technology in Thailand · E-communication: characteristics, benefits and challenges · The impact of cultural variance · Concluding remarks 161 161 163 168 183 187 193 195 195 196 199 206 210 215 224 227 227 229 232 236 246 248 248 250 254 259 265 269 269 272 274 279 290 13 The Thailand Brand CLEMENS BECHTER AND NICHOLAS ANDREW SWIERCZEK · Introduction · Country-of-origin effects · Thai cuisine · Governmental organizations · Buddhism · Conclusion 14 Conclusions TIM G. ANDREWS AND SUNUNTA SIENGTHAI · Introduction · Key themes · Facing the future Index 294 294 295 296 298 300 301 304 304 305 310 315

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