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Blue ocean strategy: it's now more relevant than ever
Author: Kim, W. Chan ; Mauborgne, RenéeINSEAD Area: StrategyIn: Leadership Excellence, May 2009 Language: EnglishDescription: p. 4.Type of document: INSEAD ArticleNote: Please ask us for this itemAbstract: Abstract not available| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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