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The Google way: how one company is revolutionizing management as we know it

Author: Girard, Bernard ; Brown, Eldon, translationPublisher: No Starch Press, 2009.Language: EnglishDescription: 247 p. : Graphs ; 23 cm.ISBN: 9781593271848Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD28 .G57 2009
(Browse shelf)
001248401
Available 001248401
Total holds: 0

Includes bibliographical references and index

Digitized

The Google Way How One Company Is Revolutionizing Management Contents Acknowledgments............................................................................... vii Introduction: A Management Breakthrough ....................................1 I An Unorthodox Corporate Saga Chapter 1: Rebels with a Cause........................................................... 9 Chaptor 2: The Google Economic Model ..................................... 27 II A Formula 1 Engine Chapter 3: Three Iconoclasts at the Top......................................... 47 Chapter 4: Recruiting the Best ......................................................... 53 Chapter 5: The 20 Percent Rule........................................................ 63 Chapter 6: Coworkers Are the Best Judges .................................... 69 Chapter 7: An Innovation Machine.................................................. 75 Chapter 8: Like a Swiss Army Knife ............................................... 89 Chapter 9: For the Love of Math and Measurement .................... 97 Chapter 10: Keep the Teams Small ............................................... 105 Chapter 11: Coordination Through Technology ........................ 111 Chapter 12: The Secret Is in the Factory ...................................... 123 III Put Users First; the Rest Will Follow Chapter 13: Automating Sales and User Relationships ............. 135 Chapter 14: Putting Users in Charge............................................. 143 IV Challenges and Risks Chapter 15: Is Google's Growth Sustainable?............................. 165 Chapter 16: Can Google Evade Conformity? ............................. 193 Chapter 17: A Look Ahead.............................................................209 Afterword: A Model for All Managers? ....................................... 223 Notes .................................................................................................229 Index ................................................................................................. 239

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