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Corporate strategy and planning

Author: Rogers, Rolf E. Series: Grid series in management Publisher: Grid, 1981.Language: EnglishDescription: 439 p. : Graphs/Ill. ; 26 cm.ISBN: 0882442058Type of document: BookBibliography/Index: Includes index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD30.28 .R6 1981
(Browse shelf)
Available 001265187
Total holds: 0

Includes index


Corporate Strategy and Planning Contents PREFACE INTRODUCTION PART I CONCEPTUAL FOUNDATIONS OF STRATEGY and PLANNING: AN OVERVIEW 1 2 ENVIRONMENTAL IMPERATIVES Strategic Development; The Environment; Case: Southeastern Shipyards, Inc. 5 ORGANIZATIONAL IMPERATIVES AND OBJECTIVES Organizational Objectives; Gap Analysis; Case: Cottage Gardens, Inc. (A) 29 PART II ANALYTICAL CONSIDERATIONS IN STRATEGY and PLANNING 3 COMPETITION FOR MARKETS The Nature of Competition; Analysis of Competition; Share of Market; Marketing Strategies; Strategy Policy Formulation; Case: Smithson Plastics, Inc. 65 4 COMPETITION FOR RESOURCES Introduction; Competition for Capital and Finances; Competition for Manpower and Skills; The Personnel Planning System; Competition for Materials; Problems of Source Selection; Buying Locally vs. Buying Internationally 95 PART III THE STRATEGIC PLANNING PROCESS 5 THE ASSESSMENT OF PRESENT CAPABILITIES Determination of the stage in the Corporate Life Cycle; Present Situation Assessment; Expectations of Owners and Public; Case: Mount Carmel Mercy Hospital and Medical Center 131 6 7 THE ASSESSMENT OF FUTURE REQUIREMENTS Innovative Developments and Predictions; Prediction and Effect of Intervening Contingencies; Assessment Analysis; Case: Wall Drug 179 STRATEGIC ANALYSIS Strategic Search; Selection of Alternatives; Case: International Business Machines, Inc. 217 PART IV THE IMPLEMENTATION OF STRATEGY and PLANNING 8 9 THE PRACTICAL APPLICATION OF ALTERNATIVE ANALYSIS Interpretive Planning Process Design; Planning Models; Alternative Generation; Case: Triangle Construction Company 249 STRATEGY IMPLEMENTATION AND CONTROL Strategy Implementation; Feedback and Control of the Strategic; Planning Process; Case: Independence Federal Savings and Loan Association 279 APPENDIX THE THEORETICAL ANALYSIS OF ALTERNATIVE STRATEGIES 313 PART V SELECTED INTEGRATED CASES IN CORPORATE STRATEGY AND PLANNING 1. Fredonia State Bank 2. Quality Supermarket, Inc. 3. United Products, Inc. 4. Carter Distribution Corp. (A) 5. Carter Distribution Corp. (B) 6. Carter Distribution Corp. (C) 7. Hartz Mills (A) 8. Hartz Mills (B) 9. Hartz Mills (C) 10. Carson/Burger/Weekly, Inc. 11. Queen of Hartz INDEX 437

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