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Business journey to the East

Author: Wee, Chow-Hou ; Combe, FredPublisher: McGraw-Hill, 2009.Language: EnglishDescription: 408 p. ; 21 cm.ISBN: 9780071278027Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HC500.4 .W44 2009
(Browse shelf)
Available 900191890
Book Europe Campus
Main Collection
Print HC500.4 .W44 2009
(Browse shelf)
Available 001280524
Total holds: 0

Includes bibliographical references and index


Contents Business Journey to the East Business Journey to the East I The New Asian Challenge: Myth or Reality? 3 2 Sun Zi Binafa: Unlocking the Mindset of the Asian Strategist .2 9 3 Double Glazing: Why Are We Different? 53 4 Using the Messenger: Achieving What You Cannot Do 75 5 Moving Goalposts: Concealing Intentions or Testing Your Patience? 95 6 Forgiven But Not Forgotten: Less Scope for Mistakes 12 1 7 The Expatriate Phenomenon: How Valuable Are They to Building Businesses? 145 8 Handling Nocturnal Activities: From Drinking Binges, Karaoke to Making Speeches 171 9 The Industrious and Adaptable Asian: Going the Extra Mile and More 191 10 Deciphering the True Message: The Key to Removing Misunderstanding 2 1 5 1 1 "Face": Potential Hazard or Invaluable Value? 239 12 Personal Business Relationships, or Guanxi: Necessary Evil or Part of Asian Culture? 271 13 Gifts or Bribes: Taming the Big "C" 293 14 Leading in Asia: More Insights and Perspectives 32 1 15 Where Do We Go from Here?: One Step at a Time and More 343 16 Moving Forward: Building Bridges for a Better Futurc 367

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