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Strategic management: creating competitive advantages

Author: Dess, Gregory G. ; Lumpkin, G. T. ; Taylor, Marilyn L.Publisher: McGraw-Hill, 2005.Edition: 2nd ed.Language: EnglishDescription: 530 p. ; 26 cm.ISBN: 007287290XType of document: BookBibliography/Index: Includes index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD30.28 .D474 2005
(Browse shelf)
Available 001261158
Total holds: 0

Includes index


Strategic Management Brief Contents Strategic Analysis 1 Strategic Management: Creating 1 Competitive Advantages 4 2 Analyzing the External Environment of the Firm 38 3 Assessing the Internal Environment of the Firm 72 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources 118 Strategic Formulation 5 Business-Level Strategy: 2 Creating and Sustaining Competitive Advantages 152 Value through Diversification 188 Value in Globa Markets 224 6 Corporate-Level Strategy: Creating 7 International Strategy: Creating 8 Digital Business Strategy: Leveraging Internet and E-Business Capabilities 258 Strategic Implementation 9 Strategic control and Corporate Governance 296 10 Creating Effective Organizational Designs 336 11 Strategic Leadership: Creating 3 a Learning Organization and an Ethical Organization 370 13 Recognizing Opportunities and Creating New Ventures 442 Case Analysis 14 Analyzing Strategic Management Cases Index 4 486 515

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