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Data driven: profiting from your most important business asset

Author: Redman, Thomas C. Publisher: Harvard Business Press, 2008.Language: EnglishDescription: 257 p. : Graphs/Ill. ; 24 cm.ISBN: 9781422119129Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD30.2 .R43 2008
(Browse shelf)
001242829
Available 001242829
Total holds: 0

Includes bibliographical references and index

Digitized

Data Driven Profiting from Your Most Important Business Asset Contents Acknowledgments vii Foreword xi Introduction 1. The Wondrous and Perilous Properties of Data and Information in Organizations 1 11 Part I: Data Quality 2. The (Often Hidden) Costs of Poor Data and Information 3. Assessing and Improving Data Quality 35 53 Part II: Putting Data and Information to Work 4. Making Better Decisions 5. Bringing Data and Information to the Marketplace Content Providers 89 111 135 6. Bringing Data and Information to the Marketplace Facilitators Part III: The Management System for Data and Information 7. Social Issues in the Management of Data and Information 8. Evolving the Management System for Data and Information 9. The Next One Hundred Days Appendix A: The Ascent of Process Appendix B: Information Technology's Support for Data and Information Appendix C: Metadata Processes Notes 235 Index 247 About the Author 257 159 179 207 219 223 227

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