INSEAD Library

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Expert Resumes for Managers and Executives Table of Contents ABOUT THIS BOOK.............................................................................................. vii INTRODUCTION ....................................................................................................... ix PART I: Resume Writing, Strategy, and Formats............................................1 CHAPTER 1: Resume Writing Strategies for Managers and Executives .....................................................................................................3 Resume Strategies .................................................................................... 4 Resume Strategy #1: Who Are You and How Do You Want to Be Perceived? ........................................................................... 4 Resume Strategy #2: Sell It to Me...Don't Tell It to Me................. 5 Resume Strategy #3: Use Keywords............................................... 6 Resume Strategy #4: Use the "Big" and Save the "Little" ............. 8 Resume Strategy #5: Make Your Resume "Interviewable" ............ 9 Resume Strategy #6: Eliminate Confusion with Structure and Context ........................................................................................ 9 Resume Strategy #7: Use Function to Demonstrate Achievement .................................................................................. 9 Resume Strategy #8: Remain in the Realm of Reality ................10 Resume Strategy #9: Be Confident.............................................. 10 There Are No Resume Writing Rules..................................................... 10 Content Standards .................................................................. 11 Presentation Standards ............................................................ 15 Accuracy and Perfection .............................................................. 18 CHAPTER 2: Writing Your Resume............................................................... 19 Step-by-Step: Writing the Perfect Resume .........................................20 Contact Information ................................................................... 20 Career Summary ........................................................................ 21 Professional Experience ............................................................... 24 Education, Credentials, and Certifications ............................... 30 The "Extras" ................................................................................... 31 Writing Tips, Techniques, and Important Lessons ............................ 36 Get It Down--Then Polish and Perfect It...................................... 36 Write Your Resume from the Bottom Up..................................... 37 Include Notable or Prominent "Extra" Stuff in Your Career Summary...................................................................... 37 Use Resume Samples to Get Ideas for Content, Format, and Organization .................................................................... 38 Include Dates or Not? .................................................................. 38 Always Send a Cover Letter When You Forward Your Resume............................................................... 39 Never Include Salary History or Salary Requirements on Your Resume.........................................................................40 Always Remember That You Are Selling ...................................... 40 CHAPTER 3: Printed, Scannable, Electronic, and Web Resumes............................................................................................ 41 The Four Types of Resumes ................................................................ 41 The Printed Resume.....................................................................41 The Scannable Resume............................................................... 42 The Electronic Resume ............................................................... 42 The Web Resume........................................................................... 44 The Four Resume Types Compared.....................................................48 Are You Ready to Write Your Resume? ................................................ 50 PART II: Sample Resumes for Managers and Executives ............................ 51 CHAPTER 4: Resumes for Managers and Executives in Sales and Marketing, and Retail............................................................ 53 CHAPTER 5: Resumes for Managers and Executives in Social Services, Associations and Nonprofits, Government and Military, and Law ...................................................................................... 79 CHAPTER 6: Resumes for Managers and Executives in Human Resources, Organizational Development, and Education ............................................................................................... 103 CHAPTER 7: Resumes for Managers and Executives in Real Estate and Construction............................................................... 119 CHAPTER 8: Resumes for Managers and Executives in Food and Beverage, Hotels, and Travel and Tourism.......................... 135 CHAPTER 9: Resumes for Managers and Executives in Health Care ......................................................................................... 149 CHAPTER 10: Managers and Executives in Science, Engineering, and Technology ................................................................ 163 CHAPTER 11: Resumes for Managers and Executives in Accounting, Corporate Finance, Banking, and Financial/Investment Management ........................................................................................183 CHAPTER 12: Resumes for Managers and Executives in Manufacturing, Operations, and Senior/Executive Management .........................................................................................209 PART III: Cover Letters for Managers and Executives ............................ 235 CHAPTER 13: Writing a Winning Cover Letter ...................................... 237 Six Steps to Writing Better Cover Letters ....................................... 239 Step 1: Identify Your Key Selling Points ...................................239 Step 2: Pre-Plan ...................................................................... 241 Step 3: Write the Opening Paragraph...................................... 241 Step 4: Write the Body ............................................................. 242 Step 5: Write the Closing ......................................................... 243 Step 6: Polish, Proofread, and Finalize.....................................244 Authors' Best Tips for Writing Winning Cover Letters.....................245 Don't Reinvent the Wheel .........................................................245 Sell It to Me; Don't Tell It to Me................................................. 245 Get Over Writer's Block..............................................................246 Answer the Employer's Most Important Question: "What Can You Do for Me?".................................................... 246 Cover Letter Checklist....................................................................... 247 CHAPTER 14: Sample Cover Letters ....................................................... 249 Appendix: Internet Career Resources.................................................... 257 Dicitionaries and Glossaries .......................................................... 257 Job Search Sites ............................................................................258 Company Information ......................................................................263 Interviewing Tips and Techniques .................................................. 263 Salary and Compensation Information........................................... 264 Index of Contributors............................................................................... 265 Index........................................................................................................271