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Marketing of high-technology products and innovations

Author: Mohr, Jakki ; Sengupta, Sanjit ; Slater, StanleyPublisher: Prentice Hall, 2001.Language: EnglishDescription: 413 p. ; 24 cm.ISBN: 0130136069Type of document: BookBibliography/Index: Includes index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HF5415.153 .M64 2001
(Browse shelf)
Available 900189231
Total holds: 0

Includes index

Do not digitize

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