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Can ABC Telecommunication Manufacturing be saved?

Author: Carlock, Randel S. INSEAD Area: Entrepreneurship and Family EnterprisePublisher: Fontainebleau : INSEAD, 2008.Language: EnglishDescription: 3 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: After his first week on the job, the new CEO is concerned about his decision to join ABC Telecommunications to lead its turnaround effort. He now realizes that he was overly optimistic when he promised the board a 36-month recovery. Early on, he thought he was the right man for the job but the odds do not look good for one person to change a firm that has a corporate culture based on ten years of missed opportunities and bad execution. Worse still, nobody knows who is really in charge. Is it the supervisory board, the executive committee, or the CEO? The fact is, nobody is taking responsibility for the loss of ABC's market share or the general decline of the company.Pedagogical Objectives: This case helps to understand all the elements that create a healthy company. It allows students to deal with the questions of strategic implementation, strategic turnaround, value for employees and shareholders, identifying goals and a possible business vision.
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Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>

This case helps to understand all the elements that create a healthy company. It allows students to deal with the questions of strategic implementation, strategic turnaround, value for employees and shareholders, identifying goals and a possible business vision.

After his first week on the job, the new CEO is concerned about his decision to join ABC Telecommunications to lead its turnaround effort. He now realizes that he was overly optimistic when he promised the board a 36-month recovery. Early on, he thought he was the right man for the job but the odds do not look good for one person to change a firm that has a corporate culture based on ten years of missed opportunities and bad execution. Worse still, nobody knows who is really in charge. Is it the supervisory board, the executive committee, or the CEO? The fact is, nobody is taking responsibility for the loss of ABC's market share or the general decline of the company.

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