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Socially responsible distribution: strategies for reaching the bottom of the pyramid

Author: Smith, N. Craig ; Vachani, SushilINSEAD Area: Faculty at LargeIn: California Management Review, vol. 50, no. 2, February 2008 Language: EnglishDescription: p. 52-84.Type of document: INSEAD ArticleNote: Please ask us for this itemAbstract: Abstract not available
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INSEAD Article Europe Campus
Available BC008249
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