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Delivering the product: defining specifications

Author: Bhattacharya, Shantanu INSEAD Area: Technology and Operations Management In: Handbook of new product development management - Loch, Christoph H.;Kavadias, Stylianos - 2008 - INSEAD Book Language: EnglishDescription: p. 377-399.Type of document: INSEAD ChapterNote: Please ask us for this itemAbstract: Abstract not available
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