INSEAD Library

Includes index

Digitized

Winning Letters, that Overcome Barriers to Employment Table of Contents Foreword................................................................................................................................ v Introduction ........................................................................................................................ 1 Section 1: Successful Job Hunting 1 The Real Barriers to Employment .......................................................................... 7 2 Letters and the Job Hunting Process................................................................... 11 3 The Open Market ........................................................................................................ 18 4 Using the Want Ads.................................................................................................... 24 5 The Hidden Job Market ............................................................................................ 27 6 Increasing the Odds.................................................................................................... 38 7 Sensitive Issues ........................................................................................................... 49 8 The Purpose of a Cover Letter ................................................................................ 56 Section 2: Building Your Letter Step By Step 9 Step 1: The Sender's Information........................................................................... 69 10 Step 2: The Date ........................................................................................................ 74 11 Step 3: The Recipient................................................................................................ 78 12 Step 4: The Reference Line...................................................................................... 85 13 Step 5: The Salutation.............................................................................................. 91 14 Step 6: The Opening Paragraph............................................................................ 95 15 Step 7: The Body of the Letter............................................................................. 103 16 Step 8: A "Call to Action" Paragraph................................................................. 119 17 Step 9: The Complimentary Closing................................................................. 126 18 Step 10: The Signature.......................................................................................... 130 19 Step 11: Enclosures................................................................................................ 135 20 Step 12: The Postscript.......................................................................................... 140 Section 3: The Nuts and Bolts 21 Design and Layout................................................................................................... 145 22 Paper and Envelope................................................................................................. 150 23 Delivery........................................................................................................................ 154 24 Writing Style............................................................................................................... 158 Appendix A: Writing Your Achievement Paragraphs .......................................... 167 Appendix B: Letter Examples...................................................................................... 181 Appendix C: Unsolicited Letter Quiz Answers and Rationale......................... 205 Index.................................................................................................................................... 212 Career Resources............................................................................................................. 215