INSEAD Library

Includes bibliographical references and index

Digitized

Sustainable Value How the world's leading companies are doing well by doing good Contents Foreword Patrick J. Cescau, Group Chief Executive Officer, Unilever......................................... 11 Foreword Tyler J. Elm, Senior Director, Corporate Strategy and Finance, Wal-Mart Stores, Inc.................................................................................................... 15 Introduction ............................................................................................ 21 Part I Deena's story..................................................... 27 1 Life at the top................................................................................... 28 2 Turning point.................................................................................... 39 3 Rebirth of the sustainable company.............................................. 53 Part II Mainstream companies that are doing well by doing good.................................. 73 4 The new competitive environment................................................. 75 5 DuPont................................................................................................. 81 6 Wal-Mart............................................................................................... 89 7 Lafarge............................................................................................... 100 8 NatureWorks LLC, a subsidiary of Cargill....................................... 109 Part III The sustainable value toolkit ............................ 117 9 Introduction to sustainable value.................................................... 119 10 The eight disciplines...................................................................... 135 11 Putting it all together..................................................................... 178 Postscript.............................................................................................. 191 Business as an Agent of World Benefit: How the Holy Grail of businessinnovation--can be magnified through the power of sustainable value creation Professor David Cooperrider, Founder and Chairman, Center of Business as an Agent of World Benefit, with Ante Glavas, Executive Director, and Nadya Zhexembayeva, Associate Director Endnotes................................................................................................ 197 Index....................................................................................................... 203