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Modern competitive strategy

Author: Walker, Gordon Publisher: McGraw-Hill, 2007.Edition: 2nd ed.Language: EnglishDescription: 346 p. : Graphs ; 23 cm.ISBN: 0071254404Type of document: BookBibliography/Index: Includes bibliographical references and glossary
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HD30.28 .W35 2007
(Browse shelf)
900179676
Available 900179676
Book Europe Campus
Main Collection
Print HD30.28 .W35 2007
(Browse shelf)
001214687
Available 001214687
Book Europe Campus
Main Collection
Print HD30.28 .W35 2007
(Browse shelf)
001214695
Available 001214695
Total holds: 0

Includes bibliographical references and glossary

Digitized

Modern Competitive Strategy Brief Contents about the author iv preface v Expanding the Scope of the Firm 209 8. Competing in Global Markets 211 9. New Business Development 239 10. Managing the Multibusiness Firm 255 Introduction 1 1. What Is Strategy? 3 Building Competitive Advantage 21 2. Building Competitive Advantage 23 3. Industry Analysis 55 Governing the Firm 277 11. Corporate Governance 279 12. Strategic Planning and Decision Making 307 glossary 328 4. Competing over Time: Industry and Firm Evolution 89 5. Strategy Execution 123 index 336 Managing the Boundaries of the Firm 153 6. 7. Vertical Integration and Outsourcing 155 Partnering 183

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