Normal view MARC view

Organizational identity in practice

Author: Lerpold, Lin ; Ravasi, Davide ; Van Rekom, Johan ; Soenen, GuillaumePublisher: Routledge 2007.Language: EnglishDescription: 259 p. : Graphs/Photos ; 24 cm.ISBN: 0415398401Type of document: BookBibliography/Index: Includes bibliographical references and index
Tags: No tags from this library for this title. Log in to add tags.
Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD6953.5 .O74 2007
(Browse shelf)
001310337
Available 001310337
Total holds: 0

Includes bibliographical references and index

Digitized

Organizational Identity in Practice Contents List of illustrations List of contributors Acknowledgements Introduction Lin Lerpold, Davide Ravasi, Johan van Rekom, and Guillaume Soenen vii ix xi 1 PART I IDENTITY, STRATEGY, AND THE ENVIRONMENT Lin Lerpold, Davide Ravasi, Johan van Rekom, and Guillaume Soenen 13 1 Scania's bonneted trucks 0lof Brunninge 2 Why do managers talk about identity? Roxana Barbulescu and John Weeks 3 Organizational identity and formulating strategy: the breaking and remaking of ATandT Yolanda Sarason and Johan van Rekom 4 Handelsbanken and internet banking 0/of Brunninge 19 35 50 63 PART I I IDENTITY CONSTRUCTION Lin Lerpold, Davide Ravasi, Johan van Rekom, and Guillaume Soenen 79 5 The Swedish Industrial Development Fund: state trust, bank, or venture capitalist? Clara Sutton 6 Organizational culture and identity at Bang and Olufsen Davide Ravasi and Majken Schultz 7 An identity-based internationalization process: the BP and Statoil alliance Lin Lerpold 8 Practice and identity: using a brand symbol to construct organizational identity 135 Celia Virginia Harquail 121 103 87 PART I I I PROJECTING ORGANIZATIONAL IDENTITIES Lin Lerpold, Davide Ravasi, Johan van Rekom, and Guillaume Soenen 9 Starbucks: constructing a multiplex identity in the specialty coffee industry Viólina Rindova 10 Projecting organizational identity through organizational dress at Air France, 1933-2005 Guillaume Soenen, Philippe Monin, and Audrey Rouzies 11 Organizational artefacts and the expression of identity in corporate museums at Alfa-Romeo, Kartel I, and Piaggio Ileana Stigliani and Davide Ravasi 12 Crafting an Inter-National identity: the Nordea case Eero Vaara, Janne Tienari, and Olivier Irrmann 151 157 174 197 215 PART IV CONCLUSION 13 Analyzing organizational identities: some guidelines for practice Lin Lerpold, Davide Ravasi, Johan van Rekom, and Guillaume Soenen Bibliography Index 233 235 245 255

There are no comments for this item.

Log in to your account to post a comment.
Koha 18.11 - INSEAD Catalogue
Home | Contact Us | What's Koha?