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Winners and losers: the business strategy of football

Author: Szymanski, Stefan ; Kuypers, TimPublisher: Penguin Books, 2000.Description: 408 p. ; 20 cm.ISBN: 0140280944Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HC2000 .L4 Z99 2000
(Browse shelf)
Available 001211949
Total holds: 0

Includes bibliographical references and index


Winners and Losers The Business Strategy of Football Contents Acknowledgements vi 1. 2. 3. 4. 5. 6. 7. 8. The Business of Football: Profits and Performance1 11 Revenue 37 Wages and Transfers in the Football Industry 80 An Outline of Business Strategy 123 The Structure of the Football Business 157 Competitive Advantage in Football 194 Co-operation and Collusion 246 The Future of the Football Industry 281 Notes 319 Bibliography 333 Data Appendix 339 Index 379

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