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Firms of endearment: how world-class companies profit from passion and purpose

Author: Sisodia, Rajendra S. ; Wolfe, David B. ; Sheth, Jagdish N.Publisher: Wharton School Publishing, 2007.Language: EnglishDescription: 284 p. ; 24 cm.ISBN: 0131873725Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HF5415.55 .S57 2007
(Browse shelf)
Available 001222565
Total holds: 0

Includes bibliographical references and index


Firms of Endearment How World-Class Companies Profit from Passion and Purpose Contents Foreword Prologue A Whole New World Chapter 1 It's Not Share of Wallet Anymore; It's Share of Heart Chapter 2 New Age, New Rules, New Capitalism Chapter 3 The Chaotic Interregnum Chapter 4 Employees--The Decline and Fall of Human Resources Chapter 5 Customers--The Power of Love Chapter 6 Investors--Reaping What FoEs Sow Chapter 7 Partners--Elegant Harmonies Chapter 8 Society--The Ultimate Stakeholder Chapter 9 Culture--The Secret Ingredient Chapter 10 Lessons Learned Chapter 11 Crossing Over to the Other Side Acknowledgments xv xxi 1 23 49 65 97 125 145 171 197 235 253 273

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