Payback: reaping the rewards of innovation
Author: Andrew, James P. ; Sirkin, Harold L. ; Butman, JohnPublisher: Harvard Business School Press, 2006.Language: EnglishDescription: 228 p. ; 24 cm.ISBN: 1422103137Type of document: BookBibliography/Index: Includes bibliographical references and index
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
|
Europe Campus Main Collection |
HD45 .A63 2006
(Browse shelf) 001222425 |
Available | 001222425 |
Includes bibliographical references and index
Digitized
Payback Reaping the Rewards of Innovation Contents PREFACE ix ONE Overview 1 Part One What Is Payback? 23 TWO Cash THREE The and Cash Traps 25 Indirect Benefits of Innovation 51 Part Two Choosing the Optimal Model 77 FOUR The Integrator 79 Orchestrator 103 FIVE The SIX The Licensor 125 Part Three Aligning and Leading for Payback 145 SEVEN Aligning EIGHT Leading AFTERWORD Taking 147 179 Action 201 ACKNOWLEDGMENTS 207 NOTES 213 INDEX 219 ABOUT THE AUTHORS 227
There are no comments for this item.