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International business: competing in the global marketplace

Author: Hill, Charles W. L. Publisher: McGraw-Hill, 2007.Edition: 6th ed.Language: EnglishDescription: 729 p. : Graphs ; 24 cm.ISBN: 9780071106719Type of document: BookNote: Doriot: for 2014-2015 coursesBibliography/Index: Includes bibliographical references and index and glossary
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD2755.5 .H55 2007
(Browse shelf)
Available 001221930
Total holds: 0

Doriot: for 2014-2015 courses

Includes bibliographical references and index and glossary


International Business Competing in the Global Marketplace Brief Contents Part 1 Introduction and Overview Chapter 1 Globalization 2 Part 2 Country Differences Chapter 2 Chapter 3 Chapter 4 Cases: National Differences in Political Economy 42 Differences in Culture 88 Ethics in International Business 124 Western Drug Companies and the AIDS Epidemic in South Africa 156 KFC in India--Ethical Issues 158 Ann Burns's Personal Jihad 163/GC-5 Part 3 The Global Trade and Investment Environment Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 Cases: International Trade Theory 164 The Political Economy of International Trade 200 Foreign Direct Investment 236 The Political Economy of Foreign Direct Investment 262 Regional Economic Integration 290 Agricultural Subsidies and Development 324 Drug Development in the European Union 325 FDI: India versus China 327 Mergers and Acquisitions in the Russian Oil Sector--The FDI Factor 330 Ireland in 2004 335/GC-3 Part 4 The Global Monetary System Chapter 10 Chapter 11 Cases: The Foreign Exchange Market 336 The International Monetary System 366 America's Dollar Policy: Weak Dollar versus Strong Dollar 402 The 1994 Devaluation of the Mexican Peso and After 405/GC-3 The Falling Dollar 405/GC-9 Part 5 The Strategy and Structure of International Business Chapter 12 Chapter 13 Chapter 14 The Strategy of International Business 406 The Organization of International Business 438 Entry Strategy and Strategic Alliances 478 vi Cases: Brief Contents 3M in the New Millennium: Innovation and Globalization 512 Lenovo in 2005 518 DHL's Business Strategy in China 528 Business Operations Chapter 15 Chapter 16 Chapter 17 Chapter 18 Chapter 19 Chapter 20 Cases: Exporting, Importing, and Countertrade 532 Global Production, Outsourcing, and Logistics 554 Global Marketing and RandD 582 Global Human Resource Management 616 Accounting in the International Business 644 Financial Management in the International Business 666 Merrill Lynch in Japan 694 GTI in Russia 695 Can Madison Avenue Marketing Help Developing Countries? The Case of Jordan 702 Glossary 705 Photo Credits 717 Index 718

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