Corporate entrepreneurship: building an entrepreneurial organisation
Author: Burns, Paul Publisher: Palgrave Macmillan, 2005.Language: EnglishDescription: 326 p. : Graphs ; 24 cm.ISBN: 1403908095Type of document: BookBibliography/Index: Includes bibliographical references and index
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
|
Europe Campus Main Collection |
HD62.5 .B87 2005
(Browse shelf) 001221377 |
Available | 001221377 |
Includes bibliographical references and index
Digitized
Corporate Entrepreneurship Building an Entrepreneuship Organisation Contents overview Preface Guided tour Part 1 The entrepreneurial DNA 1 The entrepreneurial revolution 2 Entrepreneur super-hero 3 Entrepreneur spiderman 4 Entrepreneurial architecture xviii xxiv 2 19 38 59 Part 2 Leading and managing the entrepreneurial organisation 5 Entrepreneurial leadership 6 Creating the entrepreneurial culture 7 Building the entrepreneurial organisation 8 Managing the entrepreneurial organisation 80 104 125 143 Part 3 Strategies for the entrepreneurial organisation 9 Entrepreneurial strategies 10 Life cycle and portfolio strategies 11 Developing strategies for growth 168 198 217 Part 4 Encouraging creativity and innovation 12 Entrepreneurial innovation 13 Encouraging creativity 14 Encouraging marketing and product innovation Epilogue Corporate entrepreneurship audit Learning resources Index 242 267 289 303 305 315 321
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