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The Business of changing the world: twenty great leaders on strategic corporate philanthropy

Author: Benioff, Marc ; Adler, CarlyePublisher: McGraw-Hill, 2007.Language: EnglishDescription: 297 p. ; 22 cm.ISBN: 0071481516Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HD6950.4 .B46 2007
(Browse shelf)
900186902
Available 900186902
Book Europe Campus
Main Collection
Print HD6950.4 .B46 2007
(Browse shelf)
001221229
Available 001221229
Total holds: 0

Includes bibliographical references and index

Digitized

The Business of Changing the World Twenty Great Leaders on Strategic Corporate Philanthropy Contents Foreword by Charles H. Moore, Executive Director, Committee to Encourage Corporate Philanthropy Acknowledgments Introduction by Marc Benioff CHAPTER xi xvii xxi 1 7 1 A FAMILY TRADITION: HASBRO WHY GIVE? ALAN G. HASSENFELD CHAPTER 2 DELIVERING ON ITS LEGACY: UPS REMEMBERING JIM CASEY MIKE ESKEW 17 25 CHAPTER 3 HOW TO MAKE BOOTS AND SAVE THE WORLD: TIMBERLAND A SHARING OF STRENGTH JEFFREY SWARTZ 35 43 53 57 CHAPTER 4 A DIRECT APPROACH: DELL THE RETURN OF LEADING RESPONSIBLY MICHAEL S. DELL AND KEVIN B. ROLLINS CHAPTER 5 MANAGING THE MOST IMPORTANT ASSETS: CITIZENS FINANCIAL GROUP LIVING BY OUR CREDO LARRY FISH 67 73 CHAPTER 6 GIVING BACK IN THE GOOD TIMES AND THE BAD: LEVI STRAUSS and CO. PROFITS THROUGH PRINCIPLES PHIL MARINEAU 81 89 CHAPTER 7 A TRANSFERRING OF SKILLS: MICHAEL MILKEN AN INVESTMENT IN HUMAN CAPITAL MICHAEL MILKEN 99 107 CHAPTER 8 INGREDIENTS FOR SUCCESS: SAFEWAY 119 MAKING A DIFFERENCEAN INGREDIENT OF LIFE STEVE BURD 125 CHAPTER 9 HEALTHY CHOICES: GLAXOSMITHKLINE GOING BEYOND COMMERCIAL TRANSACTIONS JEAN-PIERRE GARNIER 131 139 CHAPTER 10 PREDICTING-AND CHANGINGTHE FUTURE: INTEL TEACH TO THE FUTURE CRAIG BARRETT 147 155 CHAPTER 11 SERVING PEOPLE FIRST: STARBUCKS GUIDED BY PRINCIPLES JIM DONALD 163 173 CHAPTER 12 CONNECTING THE COMPANY TO THE COMMUNITY: CISCO SYSTEMS BUILDING NETWORKS IN THE COMMUNITY JOHN MORGRIDGE 181 187 CHAPTER 13 BUILDING HOSPITALITY IN OUR COMMUNITIES: CARLSON COMPANIES 199 FOUNDING FATHERS MARILYN CARLSON NELSON 207 CHAPTER 14 LEADING CORPORATE SOCIAL RESPONSIBILITY IN JAPAN: NEC EMPOWERED BY THE COMMUNITY AKINOBU KANASUGI 213 221 CHAPTER 15 CREATING FORUMS FOR CHANGE: WORLD ECONOMIC FORUM SUSTAINABLE CAPITALISM KLAUS SCHWAB 227 233 CHAPTER 16 THE EVERYDAY PHILANTHROPIST: WORKING ASSETS CONSUMERISM WITH A CONSCIENCE LAURA SCHER 243 247 CHAPTER 17 REVOLUTIONIZING HOW WE GIVE BACK REVOLUTION A HYBRID APPROACH TO BUSINESS AND PHILANTHROPY STEVE CASE 253 261 CHAPTER 18 WITNESS TO THE WORLD: PETER GABRIEL GLOBAL VOICES PETER GABRIEL 271 277 285 289 Notes Index

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