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The Hare and the tortoise: an informal guide to business strategy

Author: Kay, John Publisher: Erasmus, 2006.Language: EnglishDescription: 178 p. ; 19 cm.ISBN: 0954809319Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HD30.28 .K39 2006
(Browse shelf)
Available 900173957
Total holds: 0

Includes bibliographical references and index


The hare and the tortoise Contents Preface IN SEARCH OF STRATEGY The hare and the tortoise: a fable for senior executives Made in Bavaria Castles in the air Business heroes: Jacques Derrida Honda's rising sun Business heroes: Michael Porter Distinctive capabilities Natura non facit saltum Talhng about strateby DOES SIZE MATTER? Global players only The car that ran out of road The plane that fell to earth Business heroes: Sun Tzu Corporation of the century Business heroes: Jack Welch STAKE THE T E R R I T O R Y Positioning is key First movers please ipnovate or die Define your business expansively .andvision the future ,@ck to the future f vii t THE E G O HAS LANDED Search for excellence There will be an answer Let it be Business heroes: A1 Dunlap ( I ) Leadership is all Business heroes: Carly Fiorina THE CAPABILITIES O F T H E FIRM The bubbles in Champagne Fine distinctions A rose by any other name Italy off the beaten track Brakes and signals British Telecom T H E MARKET ENVIRONMENT Pharmaceuticals Television reality Best sellers Retailing Going global T H E QUEST FORVALUE Principles of valuation D o the math Cost and competitive advantage Business heroes: L)r Atkins Business heroes: John Mayo Morning coffee at Jenners Business heroes: A1 Dunlap (2) T H E GOAL An overview of strateby Conipanies of the future References Index

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