B2B exchanges: the killer application in the business-to-business internet revolution
Author: Sculley, Arthur B. Publisher: ISI Publications, 1999.Language: EnglishDescription: 254 p. ; 24 cm.ISBN: 9627762598Type of document: BookBibliography/Index: Includes bibliographical references
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
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Asia Campus Main Collection |
HF5415.126 .S38 1999
(Browse shelf) 900174985 |
Available | 900174985 | |||
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Europe Campus Main Collection |
HF5415.126 .S38 1999
(Browse shelf) 001159544 |
Available | 001159544 |
Includes bibliographical references
Digitized
B2B Exchanges The Killer Application in the Business-to-Business Internet Revolution Contents Preface Foreword Part I -- Defining the B2B Market Space Chapter 1 What are B2B Exchanges? 3 Chapter 2 B2B is Where the Profits Will Be, On-line 17 Chapter 3 Why B2B Exchanges are Developing on the Internet 33 Chapter 4 "It's NOT About the Technology, Stupid!" 49 Part II -- Anatomy of a B2B Exchange Chapter 5 Membership and Ownership Models 59 Chapter 6 Trading Models 73 Chapter 7 Strategic Partnership Models 93 Chapter 8 Revenue Models 99 Part III -- Seven Secrets for Success for B2B Exchanges Chapter 9 Secret #1 Stay Focused --Specialize on a Vertical 111 Chapter 10 Secret #2 Play to Win -- the Need to Dominate 121 Chapter 11 Secret #3 Maintain Commercial Neutrality 133 Contents continued: Chapter 12 Secret #4 Ensure Transparency and Integrity 143 Chapter 13 Secret #5 Add Value by Building a Virtual Community 153 Chapter 14 Secret #6 Make the Right Strategic Partnerships 167 Chapter 15 Secret #7 Operate as a Virtual Corporation 175 Part IV -- Future of B2B Chapter 16 2B or Not 2B On-line? 185 Appendix A: Profiles of Selected B2B Exchanges 193 References 249 Bibliography 253
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