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International business

Author: Rugman, Alan M. ; Collinson, Simon ; Hodgetts, Richard M.Publisher: Financial Times, 2006. ; Prentice Hall, 2006.Edition: 4th ed.Language: EnglishDescription: 664 p. : Graphs/Ill./Photos ; 27 cm.ISBN: 0273701746Type of document: BookBibliography/Index: Includes bibliographical references and index and glossary
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Asia Campus
Main Collection
Print HD2755.5 .R84 2006
(Browse shelf)
900097720
Available 900097720
Total holds: 0

Includes bibliographical references and index and glossary

Digitized

International business International business List of Figures, Tables, and Maps Preface About the Authors Guide to the Case Studies Guided Tour of the Book Guided Tour of the Companion Website Acknowledgments Part One Chapter 1 Chapter 2 Chapter 3 Part Two Chapter 4 Chapter 5 Chapter 6 Chapter 7 THE WORLD OF INTERNATIONAL BUSINESS Regional and Global Strategy The Multinational Enterprise The Triad and lnternational Business THE ENVIRONMENT OF INTERNATIONAL BUSINESS lnternational Politics lnternational Culture lnternational Trade lnternational Financial Markets and Institutions xv xix XX xxiii xxviii XXX xxxii Part Three INTERNATIONAL BUSINESS STRATEGIES Chapter 8 Chapter 9 Chapter 10 Chapter 1 1 Chapter 12 Chapter 13 Chapter 14 Part Four Chapter 15 Chapter 16 Chapter 17 Chapter 18 Chapter 19 Chapter 2 0 Multinational Strategy Organizing Strategy Production Strategy Marketing Strategy Human Resource Management Strategy Political Risk and Negotiation Strategies lnternational Financial Management INTERNATIONAL BUSINESS STRATEGIES IN ACTION Corporate Strategy and National Competitiveness European Union Japan North America Emerging Economies Ethics and the Natural Environment Glossary Subject lndex Company lndex Name lndex

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