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Many thin companies: the change in customer dealings and managers since September 11, 2001

Author: Carter, Tony Series: Best business books Publisher: Haworth, 2004.Language: EnglishDescription: 122 p. ; 22 cm.ISBN: 0789022486Type of document: BookBibliography/Index: Includes bibliographical references and index
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Main Collection
Print HD49 .C37 2004
(Browse shelf)
001156243
Available 001156243
Total holds: 0

Includes bibliographical references and index

Digitized

Many Thin Companies The Change in Customer Dealings and Managers since September 11, 2001 Contents Foreword D,: Joseph Stiglitz ix xi 1 1 8 13 13 17 19 19 43 43 48 51 51 53 61 61 64 71 71 73 76 Preface and Acknowledgments Chapter 1. Changes in Organizations and Management Practices Leadership and September 1 1 Crisis Management System Checklist The Visiting Nurse Service of New York and September 11 Conclusion Chapter 2. Economy Fragility of Confidence Chapter 3. Airlines Consumer Behavior Pre--September 11, 2001 The Immediate Impact of September 11 on the Travel Industry Chapter 4. Airline Consumers The Consumer Government Assistance and Business Reforms Chapter 5. Airline Overview Overview of the Airline Industry The Aftermath of September 11 Chapter 6. Advertisers and Consumer Behavior The New Economy Advertising Consumer Behavior Chapter 7. Verizon Sales Organizational Communication Chapter 8. Aon Introduction The 1993 World Trade Center Bombing The September 11 Attacks Chapter 9. PricewaterhouseCoopers Overview PwC's Customers Conclusion Chapter 10. A Global Examination of International Marketing Introduction International Marketing International Marketing Concerns Post--September 11 Conclusion Notes Index 79 82 85 85 86 86 93 93 96 101 103 103 103 105 108 111 119

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