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Consumer behavior: theory and application

Author: Farley, John U. ; Howard, John A. ; Ring, L. Winston Series: Marketing Science Institute series Publisher: Allyn and Bacon, 1974.Language: EnglishDescription: xiii, 274 p. ; 24 cm.Type of document: BookNote: Bibliography: p. 263-271
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Europe Campus
Print HC79 .C6 F37
(Browse shelf)
Available 32419000150767
Book Europe Campus
Main Collection
Print HF5415.32 .F37 1974
(Browse shelf)
Available 32419000150775
Total holds: 0

Bibliography: p. 263-271

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