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Ernest Saunders and the Guinness Affair

Author: Kets de Vries, Manfred F. R. INSEAD Area: Organisational BehaviourPublisher: Fontainebleau : INSEAD, 1990.Language: EnglishDescription: 31 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: A look into the background of the 'Guinness Affair', the city scandal of the 1980s. In particular, it looks at the psychological and political forces that led to the situation.Pedagogical Objectives: To study a number of conscious and unconscious motives in the making of a business decision and to understand better leadership processes and the pressures on leadership.
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INSEAD Case Europe Campus
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Print Consultation only BC000041
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Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>

To study a number of conscious and unconscious motives in the making of a business decision and to understand better leadership processes and the pressures on leadership.

A look into the background of the 'Guinness Affair', the city scandal of the 1980s. In particular, it looks at the psychological and political forces that led to the situation.

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