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Building trust

Author: Kim, W. Chan ; Mauborgne, RenéeINSEAD Area: StrategyIn: Financial Times, 09/01/1998 Language: EnglishType of document: INSEAD ArticleNote: Please ask us for this itemAbstract: Be fair, then you can be tough
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INSEAD Article Europe Campus
Available BC004092
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Be fair, then you can be tough

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