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Organizational change and cultural realities: Franco-American contrasts

Author: Laurent, André ; Amado, Gilles ; Faucheux, ClaudeINSEAD Area: Organisational BehaviourIn: International Studies of Management and Organization, vol. 21, no. 3, 1991 Language: EnglishDescription: p. 62-95.Type of document: INSEAD ArticleNote: Please ask us for this itemAbstract: Current strategies and approaches to introduce organizational change are analysed as cultural productions which reflect the mentalities and the histories of particular societies. The North American approach, known as "Organizational Development", is compared and contrasted to alternative approaches that have emerged in Latin countries such as France. The design of effective strategies for organizational change requires a much deeper appreciation and understanding of cultural reality and social context of organizations than currently demonstrated in organizational change literature
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Current strategies and approaches to introduce organizational change are analysed as cultural productions which reflect the mentalities and the histories of particular societies. The North American approach, known as "Organizational Development", is compared and contrasted to alternative approaches that have emerged in Latin countries such as France. The design of effective strategies for organizational change requires a much deeper appreciation and understanding of cultural reality and social context of organizations than currently demonstrated in organizational change literature

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