After Abbe: the Bonnier Group in transition
Author: Kets de Vries, Manfred F. R. ; Dick, RobertINSEAD Area: Entrepreneurship and Family EnterprisePublisher: Fontainebleau : INSEAD, 1992.Language: EnglishDescription: 40 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: This case describes the history of one of the best known family firm dynasties in Scandinavia. It highlights the personalities of the major players and their roles in influencing the strategic direction of the firmPedagogical Objectives: To help the reader better understand the complex interface between a family and a business system of a company which has successfully managed to survive six generations. The case gives the opportunity to clarify some of the factors, which contribute to the survival of a family firm.| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
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Europe Campus INSEAD Publications Display | Consultation only | BC000029 |
Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>
To help the reader better understand the complex interface between a family and a business system of a company which has successfully managed to survive six generations. The case gives the opportunity to clarify some of the factors, which contribute to the survival of a family firm.
This case describes the history of one of the best known family firm dynasties in Scandinavia. It highlights the personalities of the major players and their roles in influencing the strategic direction of the firm
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