Amphion Dental Group
Author: Teboul, James ; Campman, HedwigINSEAD Area: Technology and Operations ManagementPublisher: Fontainebleau : INSEAD European Centre for Executive Development (CEDEP) 1990.Language: EnglishDescription: 33 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: This is the first dental care organisation in Europe to provide dentistry on a commercial basis. Amphion wants to attract customers by providing high-quality dental care and by giving a 'positive experience'. Its sophisticated scheduling system allows the dentists a high utilisation of their time and profitability is enhanced due to standardisation and specialisation.Pedagogical Objectives: To prompt discussion of seven basic issues: · Quality of performance · Reliability · Ease of access · "Positive Experience" · Atmosphere · Extent and methods of cooperation · Speed of treatment.| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Europe Campus INSEAD Publications Display | Consultation only | BC000238 |
Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>
To prompt discussion of seven basic issues: · Quality of performance · Reliability · Ease of access · "Positive Experience" · Atmosphere · Extent and methods of cooperation · Speed of treatment.
This is the first dental care organisation in Europe to provide dentistry on a commercial basis. Amphion wants to attract customers by providing high-quality dental care and by giving a 'positive experience'. Its sophisticated scheduling system allows the dentists a high utilisation of their time and profitability is enhanced due to standardisation and specialisation.
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