Alcatel Standard Electrica S.A. Cenit: reaching for new heights
Author: Chakravarthy, Balaji S ; Gargiulo, Martin ; Laneyrie, RogerINSEAD Area: StrategyPublisher: Fontainebleau : INSEAD, 1994.Language: EnglishDescription: 20 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: The case describes the introduction of an innovative new program called Cenit, describing the developments leading up to it, the Cenit organization and philosophy, the Cenit model and the challenges facing the company in implementing it.Pedagogical Objectives: This is the last of a four part case series, allowing the students to discuss corporate selfrenewal and its timing vis-à-vis corporate turnaround/The case describes the introduction of an innovative new program called Cenit, describing the developments leading up to it, the Cenit organization and philosophy, the Cenit model and the challenges facing the company in implementing it| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Europe Campus INSEAD Publications Display | Consultation only | BC000159 |
Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>
This is the last of a four part case series, allowing the students to discuss corporate selfrenewal and its timing vis-à-vis corporate turnaround/The case describes the introduction of an innovative new program called Cenit, describing the developments leading up to it, the Cenit organization and philosophy, the Cenit model and the challenges facing the company in implementing it
The case describes the introduction of an innovative new program called Cenit, describing the developments leading up to it, the Cenit organization and philosophy, the Cenit model and the challenges facing the company in implementing it.
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