Alcatel standard electrica S.A.: the industrial electronics division
Author: Chakravarthy, Balaji S ; Laneyrie, RogerINSEAD Area: StrategyPublisher: Fontainebleau : INSEAD, 1994.Language: EnglishDescription: 20 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: This case describes the remarkable success story of the Industrial Electronics Division created at ASESA in 1984 as an in-house employment agency to help find suitable subcontracting opportunities for ASESA's redundant employees. By 1993, the division had established itself as a key competence centre within Alcatel and earned the "Most Admired Company" award in Spain, awarded by Actualidad EconomicaPedagogical Objectives: The case focuses on how new competencies are developed in an enterprise and allows also for a reflection on the simultaneous need for renewal even as a company restructures.| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Europe Campus INSEAD Publications Display | Consultation only | BC000158 |
Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>
The case focuses on how new competencies are developed in an enterprise and allows also for a reflection on the simultaneous need for renewal even as a company restructures.
This case describes the remarkable success story of the Industrial Electronics Division created at ASESA in 1984 as an in-house employment agency to help find suitable subcontracting opportunities for ASESA's redundant employees. By 1993, the division had established itself as a key competence centre within Alcatel and earned the "Most Admired Company" award in Spain, awarded by Actualidad Economica
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