Unilever in Asia
Author: Lasserre, Philippe ; Butler, CharlotteINSEAD Area: Asian Business and Comparative ManagementPublisher: Fontainebleau : INSEAD, 1993. ; INSEAD Euro-Asia Centre (EAC) 1993.Language: EnglishDescription: 14 p.Type of document: INSEAD CaseNote: Latest version available via https://publishing.insead.eduAbstract: Describes how Unilever has developed its business in Asia and how it manages them. Analysis of the various organizational mechanisms usedPedagogical Objectives: Looks at how to develop in Asia Pacific and multinational Management| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
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Europe Campus INSEAD Publications Display | Consultation only | BC000144 |
Latest version available via <a href=https://publishing.insead.edu>https://publishing.insead.edu</a>
Looks at how to develop in Asia Pacific and multinational Management
Describes how Unilever has developed its business in Asia and how it manages them. Analysis of the various organizational mechanisms used
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