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La Stratégie marketing: le plan de marketing et la stratégie commerciale : synthèse et recueil de textes classiques

Author: Chevalier, Michel Marie ; Fenwick, Richard Series: Systèmes-décisions. Section marketing Publisher: Presses Universitaires de France (PUF) 1975.Edition: 1. édLanguage: FrenchDescription: viii, 283 p. ; 24 cm.Type of document: BookNote: Includes bibliographical references
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415 .S869
(Browse shelf)
000064950
Available

Includes bibliographical references

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