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Seminar on "Media Measurement and Media Choice, ten years of progress-- or stagnation?", Berlin (Fed. Rep. of Germany), 23rd-26th April, 1980

Meeting: Seminar on "Media Measurement and Media Choice: Ten Years of Progress....or Stagnation?" (1980 Berlin, Germany ESOMARPublisher: ESOMAR, 1980.Language: EnglishDescription: vi, 361 p ; 23 cm.ISBN: 928311065X (pbk.)Type of document: BookNote: Includes bibliographical references
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print P91.3 .S47 1980
(Browse shelf)

Includes bibliographical references

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