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Advertising: a behavioral approach for managers

Author: Faison, Edmund W. J. Series: Wiley series in marketing Publisher: Wiley, 1980.Language: EnglishDescription: xiii, 783 p. ; 24 cm.ISBN: 0471049565Type of document: BookNote: Includes bibliographies and index
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Print HF5822 .F34
(Browse shelf)

Includes bibliographies and index

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