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Why networking fails: double binds and the limitations of shadow networks

Author: Kadushin, Charles ; Brimm, MichaelINSEAD Area: Organisational Behaviour Series: Working Paper ; 90/26/OB Publisher: Fontainebleau : INSEAD, 1990.Language: EnglishDescription: 20 p.Type of document: INSEAD Working Paper Online Access: Click here Abstract: Changes in the environment of complex organizations in the last 25 years include greater globalization and stronger tendencies towards the procesing of information rather than the processing of things. Increasingly, experts tout the emergence of matrix and network organizations as a solution to global needs to be both integrated and responsive. Yet network organizations remain relatively uncommon. Detailed network analyses, qualitative observation and depth interviews with top managers in a high tech global organization with divisions in Asia, the Americas, and Europe suggest that conflicting messages are given about the hierarchy, lateral communication, and relations with outsiders. By saying, "Please network, but don't you dare bypass authority", what Gregory Bateson called a "Double Bind" is created. The paper defines, illustrates and analyses four kinds of networks within complex organizations -official, social, shadow and career..
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Changes in the environment of complex organizations in the last 25 years include greater globalization and stronger tendencies towards the procesing of information rather than the processing of things. Increasingly, experts tout the emergence of matrix and network organizations as a solution to global needs to be both integrated and responsive. Yet network organizations remain relatively uncommon. Detailed network analyses, qualitative observation and depth interviews with top managers in a high tech global organization with divisions in Asia, the Americas, and Europe suggest that conflicting messages are given about the hierarchy, lateral communication, and relations with outsiders. By saying, "Please network, but don't you dare bypass authority", what Gregory Bateson called a "Double Bind" is created. The paper defines, illustrates and analyses four kinds of networks within complex organizations -official, social, shadow and career..

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