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Promotional decisions using mathematical models

Author: Robinson, Patrick J. ; Becknell, James C. Series: Marketing Science Institute books series Publisher: Allyn and Bacon, 1967.Language: EnglishDescription: xvi, 330 p ; 24 cm.Type of document: BookNote: Includes bibliographies
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5438 .P78
(Browse shelf)
000115109
Available

Includes bibliographies

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