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The marketing research process: a managerial approach to purchasing relevant information for decision making

Author: Cox, Keith Kohn ; Enis, Ben M.Publisher: Goodyear, 1972.Language: EnglishDescription: xiv, 622 p ; 25 cm.ISBN: 0876205449Type of document: BookNote: Includes bibliographies
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.2 .C649
(Browse shelf)

Includes bibliographies

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