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Managing the marketing research function

Author: Mayer, Charles S. ; Adler, Lee Series: AMA monographs series ; #5 Publisher: American Marketing Association, 1977.Language: EnglishDescription: 172 p ; 23 cm.ISBN: 0877570825Type of document: BookNote: Bibliography: p. 170-172
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.2 .A182
(Browse shelf)

Bibliography: p. 170-172

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